Vodafone: Texts UNLTD

Passion Pictures
Senior Animator

Back to Passion Pictures again, and I did the previs on this advert for Vodafone involving shot setup and... a lot of dominos! Julian was handling the tech side of the dominos and I gave him feedback on the new tools.

Working closely with the directors from the Mixtape Club, who came over from New York for this, I tried out lots of shot and domino setups, figuring out how the live action elements would fit into the shots while making key phrases read as the domino layouts get more and more ambitious.

It was a simple yet fun project and I really enjoyed working with Michelle, Chris and Jesse from the Mixtape Club. There are a few other versions out there, with different edits and endings.

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